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Navarro ISD Career and Technical Education

Marketing & Sales

Program of Study

  • Benefit: Business and Communication

  • Learn: Market research, advertising, and branding strategies

  • Skills: Communication, negotiation, & presentation

  • Careers: Marketing, sales, advertising, public relations, business management (culinary/cosmetology), or entrepreneurship

Course Sequence

Level 1 (9th)

Principles of Business, Marketing & Finance

Level 2 (10th)

Sports and Entertainment Marketing (semester)

AND

Fashion Marketing (semester)

Level 3 (11th)

Social Media Marketing (semester)

AND

Advertising (semester)

Level 4 (12th)

Practicum in Entrepreneurs (double-blocked)

OR

Career Preparation

*Industry Certification:

*TBD for Level 3 courses

Postsecondary Opportunities

Associates Degrees

  • Marketing/Management

  • Merchandising/Retail Management

  • International Marketing

  • Business

Bachelor’s Degrees

  • Marketing/Management

  • Business Administration

  • Applied Economics

  • Marketing Research

Master’s, Doctoral, and Professional Degrees

  • Marketing/Management

  • Business Administration

  • Applied Economics

  • Advertising

Aligned Occupations

Occupations

Median Wage

Annual Openings

% Growth

Marketing Research Analysts

$70,346

4,664

40%

Marketing Specialist

$70,200

4,002

40%

Insurance Sales or Real Estate Agent

$43,181+

5,886

30%

Supervisor of Sales

$72,550

2,826

15%

Wholesale and Retail Buyers

$51,106

1,229

19%